Breadcrumbs

Marketing

Marketing is at the core of any modern business, as well as not-for-profit organisations.

Our teaching and research programmes aim to challenge and inspire today’s students to become the leading marketing professionals of tomorrow.


Why study Marketing?

Strategic marketing is essential for attracting customers to purchase a company's products/services by satisfying their needs and wants.

Marketing papers

Choose from our wide selection of papers in Marketing.

Graduate profiles

Read the inspiring stories of our Marketing graduates in the workplace.

Research expertise

Learn about our research expertise.

Research publications

See a list of research publications produced by our academic staff.

Student experience

Learn about the kind of assignments and projects you'll be working on.

Professional affiliations

Learn more about the professional organisations we're affiliated with.