Institute for Business Research

Located in Waikato Management School, the Institute for Business Research (IBR) draws on cutting edge research by internationally recognised experts in their fields.  At the Institute for Business Research, the staff have a wealth of expertise in areas ranging from innovation to economic impact analysis. They work with industry, government agencies and other organisations to enhance productivity and contribute to sustainable business.

IBR expertise

The Institute offers significant expertise in economic impact analysis, agribusiness, financial benchmarking, supply chain management and tourism research. It also has research strengths in business performance, innovation and the business of health.

The Institute's four main areas of activity are:

  • Business Performance and Leadership
  • Agribusiness and Innovation
  • Business in the Service Sector
  • Business in Society

For more information see