Teaching Fellow in Digital Business and Supply Chain Management
Management; Marketing; Social Marketing; Supply Chain Management; Technology
Digital Business; Supply Chain Management; Gamification
Qualifications: PhD candidate, Waikato; MDigiBus, Waikato
Iwi: Ngati Apa
Using gamification to support positive health-behaviour change. Encouraging people to make healthy lifestyle choices could have long-term advantages to society by reducing the incidence of some diseases and reducing the financial burden on healthcare providers.
This study takes a Kaupapa Māori approach to designing a positive health behaviour change intervention.