Waikato Management School Case Competition
A Semester 2016 - 8 June 2016
| Details of the Case | |
|---|---|
| Company Name |  |
| Case Synopsis | Peter Yealands (founder) and Jason Judkins (CEO) were celebrating. They had big plans for Yealands wines and they were excited about the future. In July 2015, they had secured a new partner who would give the Yealands Wine Group Holdings Limited (YWGHL)
the financial backing needed for significant expansion. They had big plans for growth by 2020: lifting sales from one to two million cases a year, wine processing capacity from 20,000 tonnes to 30,000 tonnes, turnover from $100million to $150million, and EBITDA from $20million to $45millon. The question
was, how would they achieve this? What did this mean in terms of grape production - what could they own and what did they need from contract growers? What were the impacts on their wine production? And what did this mean for distribution and sales?
These were big questions that needed to be addressed. |
| Case Authors | Kathryn Pavlovich, Heather Connolly, Braden Kempthone, Jenny Gibb and Eva Collins |
| Judges |
James Patterson, Client Director, ASB Robyn Longhurst, Deputy Vice-Chancellor Academic Jamie Carson - Digital Specialist, DTR Adam Nooyen - Manager Vilagrad Winery |
| Date of Event | 8 June 2016 |
| Time and Venue |
6.00pm: Drinks and nibbles 6.30pm: Presentations begin Venue: PWC Lecture Theatre |
| Finalist Teams | Porter’s 5 Enforcers Prestige Worldwide Team Synergetic D.E.M. Consultants |
| Winning Team |  D.E.M Consultants |
| Videos of presentations | Porter's 5 Enforcers Prestige Worldwide Team Synergetic D.E.M. Consultants (winners) |
| Sponsor |  |