48th Waikato Management School Case Competition

B Trimester 2020 - Company: Boating and Outdoors

Details of the Case
Company name  
Case synopsis Boating and Outdoors formed as a buying group in the early 1990s from a group of small marine equipment retailers for the purpose of getting better deals on products they sold. By 2020 Boating and Outdoors had added marketing and website functions with contract staff providing co-ordination across the 24 stores within the group. However, the group had increasingly experienced issues as their ever increasing scale and complexity outgrew the relatively informal approach to co-ordination. Competition had intensified and the business landscape had evolved to create an opportune moment to step back and decide on the future of Boating and Outdoors.
Case author Stephen Bowden
Judges Mark McCabe (PwC)
Ross Christensen (Boating and Outdoors)
Brock Terry (Boating and Outdoors)
Date of event Wednesday, 14 October 2020
Time and venue 6.30pm: Presentations begin
Venue: PWC lecture theatre, Waikato Management School, Hillcrest Road, Hamilton
MCs Olivia Bennett and Mia Milne
Finalist teams

Eureka Consulting
Lydia Burnett
Liam Hills
Brad Neal
Blake Phillips

Ella Bethel
MacAyla Brdanovic
Christie Burborough
Grace Jones
Hannah McFarlane

Triple L Consulting
Shekinah Blaikie
Cathan Bowler
Liam Coley
Doria Kao

Eleven Eleven Consulting
Hannah Black
Barak Gardner
Shivani Rao
Michael Torrance

Winning team  
Triple J Consulting 
Video's of presentations Eureka Consulting
Triple L Consulting
Eleven Eleven Consulting